Work with me

Who I work with:

  • Established businesses needing new focus to grow to next level
  • Growing businesses who need to build a unified team with culture & purpose
  • Start-ups wanting to begin with a clear plan and strong brand
  • Social enterprises and social cause organisations

What I offer:

If you’re at a crossroads or need to reach a new level in your business, I work closely with you to provide:

  • Brand Strategy (involves workshops, market research and analysis)
  • Brand Visual Identity (New or refresh)
  • Marketing Strategy (How to reach customers and achieve business goals)
  • Culture Code creation with Salple

Here’s some of the recent work I’ve done. To see more, visit my Loop Profile.

What my clients say…

Kristi is an amazing person to work with. Her positive attitude, creative approach to new ideas and great marketing insights are some of her strengths that have been a key factor in the successful partnership between Corel and Wilcom. Her branding and strategic marketing vision have consistently resulted in impactful products that resonate with the target audience.

Gérard Métrailler

Vice President, Products, Graphics & Productivity, Corel Corporation

Kristi’s work has been a key factor in our transition from a start-up to a respected national organisation. Kristi is one of the best strategic thinkers I know – she listened deeply to what we said, heard our heartbeat and gave us a language to tell our story. The Brand Strategy that Kristi created with us literally now sits on my desk as a reference for communications and strategy decisions.

Rohan Waters

National Director & Founder, Veta Youth Ltd

We came to Kristi seeking help to define who our business was and came away a united team with a firm understanding of our identity. The journey of discovery combined with the ability to visually and textually describe us was amazing. Thanks Kristi for playing a great role in the growth of Illumin8. Without your help we would be just another boring mainstream undefined accounting business.

Andrew Van de Beek

Director, illumin8

Want to chat?