I HELP PASSIONATE BUSINESS OWNERS UNCOVER THEIR TRUE BRAND AND CONNECT WITH THEIR IDEAL CUSTOMERS FOR REAL BUSINESS GROWTH.

HI I’M KRISTI.
I’m here to help you to grow your business. A unified purpose, understanding of your ideal audience, and how to connect your story with their needs.
It’s my favourite thing to do. I have eagle eye observations, an analytical approach mixed with a insatiable creative mind. We’ll work together to distill your true meaning and purpose, analyse your competitive landscape a take a deep dive into your customers perspectives and needs.
You’ll breathe easy knowing you and your team have a clear picture, and you can start focusing on where it’s going to have the biggest impact. You’ll be proud to showcase your story and brand to the world!
YOUR UNIQUE PURPOSE + IDEAL CUSTOMERS = PERFECT MATCH
BRAND STRATEGY
Your brand strategy represents the vision for the business. It’s informed by your customers, competitive landscape and captures who you are and what you have to offer.
It will guide the direction for your brand and marketing plans. By drawing out insights you will have a clear direction and recommendations on where to focus your attention for maximum impact.
BRAND IDENTITY
As a graphic designer, I take the findings from the Brand strategy to create a brand identity is a true reflection of your business and appeals to the ideal audience.
The end result is a complete brand style guide including logo, font styles, colours and imagery. It will extend the brand from just a logo to a professional and effective communication of your brand and all it represents.
MARKETING STRATEGY
A strong marketing and communications strategy unlocks the potential for your organisation. We’ll cover ways to best reach and engage audiences, grow your reputation and catalyse your impact.
This is all about setting clear goals and knowing how to measure outcomes and analyse data for continual improvement and insights for achieving desired impact.
What my clients say…
The most valuable thing Kristi helped us find was identity – Our identity and our potential customers identity. This was established through a series of meetings, interviews and investigations conducted by Kristi.
Because of Kristi we now know 100% who we are, what we offer and who our prospective client is. Knowing who we are breeds confidence in us and our clients.
Kristi’s work has been a key factor in our transition from a start-up to a respected national organisation. Kristi is one of the best strategic thinkers I know – she listened deeply to what we said, heard our heartbeat and gave us a language to tell our story. The Brand Strategy that Kristi created with us literally now sits on my desk as a reference for communications and strategy decisions.
Kristi is an intelligent, thoughtful and passionate advocate for her brief and I recommend her highly to anyone considering engaging her.
WANT TO CHAT?
I live and work on the beautiful Mornington Peninsula, Victoria Australia. My clients are located on the peninsula, Melbourne and interstate. Never let timezones bother you! I’m used to working with overseas clients too.
Phone: +61 (0)424 662 186